REPRESENTATION OF THE GLOBAL INNOVATIVE INFORMATION AND COMMUNICATION SPACE IN THE MODERN CINEMA (BASED ON MATERIALS OF TRAILERS TEXTS)

Author(s): 
List of sections: 
Philological sciences - Open specialized section
Mounth / Year: 
2016, января
Issue of the journal: 
9
Pages: 
43-45
Type of the article: 
Scientific article
Code: 
-
Abstract: 

The article deals with the special features of trailers’ texts representing the idea of formation of a global innovative information and communication space as one of the modern society’s trends. The author also analyzes the revealed semantic fields of actualization of the researched phenomenon in the language of movie advertising.

Keywords: 
trailer, advertising text, cinematograph, global informational space, innovation, information and communication technology, semantic field.
References: 

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